Wednesday, June 22, 2005

"Google E-Pay Could Target Content"

From Frank Barnako, MarketWatch email- Internet Daily Jun 22, 2005 :
"WASHINGTON (MarketWatch) -- A Forrester Research Inc. analyst thinks Google's plan to facilitate payments on the Internet may go much further than helping people sell stuff at virtual yard sales. Charlene Li wrote on her Web log that since Google Inc.'s AdSense service already puts links on Web pages, why not add micropayment processing?

"Google could offer a subscription 'pass' that grants users access to premium content on multiple sites, with each site getting a share of the payment based on usage," she wrote. Such an idea for bundled Web subscriptions was suggested several weeks ago by Martin Nisenholtz, senior vice president for Digital Operations at The New York Times.

The Forrester principal analyst reasons that with millions of producers of Web logs and podcasts wondering how to make some money, Google's payment services venture might be a solution. In remarks Tuesday, Google's CEO, Eric Schmidt, confirmed the company is working on payment services which are 'a natural evolution of Google's existing online products and advertising programs,' according to a report by the Los Angeles Times."
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UPDATE: See above post "Google Payment Corporation" for excerpts of the LA Times article and read further topic obfuscation from Google's CEO.

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